Strategic Alliance to Strengthen Meeting and Business Travel Industry Education
Reed Travel Exhibitions and The Association of Corporate Travel Executives (ACTE) have announced a joint collaboration across all events in their IBTM Portfolio, the world's leading exhibitions for the meetings and events industry held in five business destinations across the globe.
The strategic partnership aligned across the portfolio will ensure a unique level of knowledge, insight and expertise is delivered directly to the corporate Hosted Buyers who attend each of the IBTM shows.
Craig Moyes, Group Exhibition Director for the global meetings portfolio of events, Reed Travel Exhibitions commented: "The business and corporate travel community is an intrinsic part of the meetings industry and has been expanding steadily, this year we are making business travel a key focus across all of our shows. Our shows are tailored to the markets they serve and guarantee attendance of top-level decision makers through our Hosted Buyer programs.
Together they provide attendees with access to 5,000 suppliers from 100 countries and 17,000 meeting planners. Added to this, over 100,000 pre-scheduled appointments are generated ensuring that the IBTM events truly provide return on investment. This new partnership will ensure that ACTE delivers unprecedented and highly sought after solutions for business travelers across the globe".
ACTE will deliver an educational track of sessions pertinent to face-to-face meetings in the context of business travel. The educational sessions will focus on how industry professionals make the most of face time and developing technology to best enhance the corporate travel experience.
Serving more than 31,000 executives in over 80 countries, ACTE is a not-for-profit association established to provide executive-level global education and peer-to-peer networking opportunities.
Ron DiLeo, ACTE Executive Director commented: "This collaboration is extremely timely, as business travel and meetings continue to converge. Face-to-face meetings are vital to business success and a healthy economy. Executives must travel to network and push forward initiatives. Through this partnership, ACTE is pleased to bring its unique level of knowledge, insight and expertise to Reed Travel Exhibitions, increasing educational deliverables to the meetings industry."
Notes to Editors
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1. Reed Travel Exhibitions (RTE) is the world's leading provider of exhibitions in the travel and tourism industry. Its wide-ranging portfolio of events around the globe covers leisure travel, luxury travel and the meetings and incentives industry.
The 12 events are; World Travel Market (WTM), Arabian Travel Market (ATM), International French Travel Market (IFTM), La Cumbre, International Golf Travel Market (IGTM), International Luxury Travel Market (ILTM), International Luxury Travel Market Asia (ILTMA), Asia Pacific Incentives & Meetings Expo (AIME) (owned by Melbourne Convention Visitors Bureau), the Global Meetings & Events Exhibition (EIBTM), Gulf Incentive Business Travel & Meetings Exhibition (GIBTM), Americas Meetings & Events Exhibition (AIBTM) and China Incentive Business Travel & Meetings Exhibition (CIBTM).
RTE is a business unit of Reed Exhibitions. In 2010, Reed Exhibitions held more than 460 events in 36 countries bringing together more than seven million people from around the world generating billions of dollars in business.
Reed Exhibitions is owned by Reed Elsevier, the world's leading provider of professional information and online workflow solutions.
2. For further press information, please visit the Reed Travel Exhibitions' website on www.reedtravelexhibitions.com
3. Reed Exhibitions (www.reedexpo.com) is the world's leading events organiser, with over 440 events in 36 countries. In 2010 Reed brought together over seven million active event participants from around the world generating billions of dollars in business. Today Reed events are held throughout the Americas, Europe, the Middle East and Asia Pacific, and organised by 34 fully staffed offices.
4. Reed Exhibitions is part of Reed Elsevier Group plc, a FTSE-100 company and world-leading publisher and information provider.
About ACTE
Association of Corporate Travel Executives (ACTE), founded in 1988, is a leading non-profit organization that serves and advances the global business travel industry in 102 different countries. For more than 20 years, ACTE has continued to fulfill its vision of uniting travel executives around the world, providing them with up-to-date news, knowledge, beneficial research findings and networking opportunities. The education of ACTE members infiltrates to more than 12 million business travelers worldwide. From corporate buyers to agencies and suppliers, all sectors of the industry are granted equal membership. ACTE has representatives in Africa, Asia-Pacific, Canada, Europe, Latin America, Mexico, Middle East and the United States. Please visit www.acte.org and follow ACTE on Facebook and Twitter @ACTETWEETS.