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Press Releases

China Meetings Week at CIBTM sets agenda for Meetings growth

For the first time in China - CIBTM (www.cibtm.com), the country’s leading exhibition for the Meetings, Incentives and Events Industry - will be running a dedicated China Meetings Week. CIBTM is the only industry show officially backed by the national government in China – China National Tourism Administration and Beijing Municipal Government. 

The initiative has also received the backing of leading industry associations – MPI, ICCA, Site – all providing input into the professional education programme that plays such a pivotal role in the event.

China Meetings Week, with CIBTM at its core, running from 30th August to 3rd September, is one of the major driving forces behind the growth of the meetings industry throughout China. It is set to help China fully realise its potential to attract large-scale international corporate and association events.

Last year’s record breaking event proved that exhibitors, Hosted Buyers and trade visitors were thirsty for knowledge of the sector and international business practices.

CIBTM’s Event Director, Jeffrey Xu said: “CIBTM and China Meetings Week provide a dedicated five day business platform focussed on the rapidly expanding and developing Chinese outbound market. Our renowned, award winning international Hosted Buyer Programme, extensive education sessions and unrivalled networking opportunities will provide the best showcase of the meetings industry in the region.”

China Meetings Week comprises:

• Site Conference – on Monday, 30th August 2010, a full day conference will take place, tackling many of the key issues of the day affecting the meetings and events professionals

• CIBTM Professional Education Programme - featuring guest speakers from MPI, ICCA, AIPC, Wild China and MICE China.  Day One on Tuesday 31 August will focus on association buyers and general industry trends, including the unique findings of the CIBTM industry research; Day Two on corporate buyers focusing on Return on Investment and procurement and Day Three on agencies. The comprehensive programme will provide delegates with the latest in industry trends and developments, best practices for planning meetings and a daily technology session

• CEO Lunch – bringing together CEO’s from governmental organisations and industry associations. This will be the first industry CEO gathering for the meetings industry in China

In addition, an ICCA Forum for Young Professionals is planned for the Meetings Week – an initiative aiming to bring together 20 young industry professionals from China for debates, discussions, lectures and group challenges.

Jeffrey Xu concludes: “Last year CIBTM welcomed a record attendance of 4,978 which included more than 260 exhibitors from 28 countries, 3,238 trade visitors and 231 Hosted Buyers from 25 countries.  We are confident this year we will see continued growth in the event as the Chinese government, private sector, local and regional authorities and international industry Associations recognise the massive opportunities open to China’s expanding meetings sector.

“CIBTM will be the key generator in providing professional education as well as networking events to create a week of activities to enable the meetings industry in China to continue to grow and flourish.”

Ends

For further information on CIBTM please contact:
Simon Greenbury
Tel: +44 (0)20  7096 2960
           +44 (0)7789 004421
Email: simon.greenbury@cut-coms.co.uk
CIBTM Website: www.cibtm.com
Reed Travel Exhibitions website: www.reedtravelexhibitions.com

Notes to Editors

1. CIBTM forms part of the RTE portfolio of Global Meetings and Incentives Events along with AIME (www.aime.com.au ), EIBTM (www.eibtm.com), GIBTM (www.gibtm.com) and AIBTM (www.aibtm.com). 

CIBTM (www.cibtm.com) is the annual China meetings and incentive exhibition held in Beijing, China.  CIBTM is BPA Audited every year to guarantee that the number of visitors promoted is completely accurate and are unique attendees only.
 
2. Reed Travel Exhibitions organise 12 events worldwide, including World Travel Market, Arabian Travel Market, European Incentive, Business Travel & Meetings Exhibition (EIBTM), Americas Incentive, Business Travel & Meetings Exhibition (AIBTM), China Incentive, Business Travel & Meetings Exhibition (CIBTM), Gulf Incentive Business Travel & Meetings (GIBTM), Asia Pacific Incentives & Meetings Expo (AIME), International Golf Travel Market, International French Travel Market - Top Resa, International Luxury Travel Market (ILTM), La Cumbre and Asia Luxury Travel Market (ALTM).
 
3. For further press information, please visit the Reed Travel Exhibitions’ website on www.reedtravelexhibitions.com. 
 
4. Reed Exhibitions is the world’s leading events organiser, with over 440 events in 36 countries. In 2009 Reed brought together over six million active event participants from around the world generating billions of dollars in business. Today Reed events are held throughout the Americas, Europe, the Middle East and Asia Pacific, and organised by 35 fully staffed offices.
 
5. Reed organises a wide range of events, including trade and consumer exhibitions, conferences and meetings. Its portfolio of over 440 events serves 44 industry sectors, including:
Aerospace & aviation, automobiles, beauty & cosmetics, broadcasting, building & construction, electronics, energy, oil & gas, engineering & manufacturing, food service & hospitality, gifts, healthcare, interior design, IT & telecoms, jewellery, life science & pharmaceuticals, machinery, marketing, business services & training, medical education, printing & graphics, security & safety, sports & recreation, travel.
 
6. Working closely with professional bodies, trade associations and government departments Reed ensures that each and every event is targeted and relevant to industry needs. As a result, many Reed events are market leaders in their field.
 
7. Reed Exhibitions is part of Reed Elsevier Group plc, a FTSE-100 company and world-leading publisher and information provider. In 2009, Reed Elsevier made an adjusted profit before taxation of £1,279 million on turnover of £6,071 million.